#14 in Marketing books
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Reddit mentions of Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
Sentiment score: 2
Reddit mentions: 4
We found 4 Reddit mentions of Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses. Here are the top ones.
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- MCGRAW-HILL Professional
Features:
Specs:
| Height | 9.3 Inches |
| Length | 6.5 Inches |
| Number of items | 1 |
| Release date | September 2015 |
| Weight | 1.28529498746 Pounds |
| Width | 1.2 Inches |
>I was wondering if there’s a way to start a business with just knowledge of how a business is run itself with me being my own boss and being present on job sites and whatnot.
Absolutely there is.
I would start with Content Inc. by Joe Pulizzi. You could start something online that monetizes an expertise+passion of yours, and your startup costs would be far far below the amount you have saved.
The idea is to focus on helping a narrow niche with free content, collect emails, find out their exact problems, then sell them the solution to their problems.
Try this book.
Content Marketing Institute is also one of my favorite websites to follow for books and new content ideas.
Just stick with 'it' for six months. You don't need to write everyday but two articles a week should be the minimum.
Take a look at the book "Content Inc." if you have not already. It is also on Audible. Definitely worth a read (or listen), and covers your exact question. Short answer is yes, you should focus on building your content and audience first, then monetize it when that time comes. Build the audience, get emails, and eventually start making money.
http://www.amazon.com/Content-Inc-Entrepreneurs-Successful-Businesses/dp/125958965X
http://www.audible.com/pd/Business/Content-Inc-Audiobook/B015GF23EY
Joe Pulizzi came out with a pretty decent book that goes over content work flows and whatnot.
http://www.amazon.com/Content-Inc-Entrepreneurs-Successful-Businesses/dp/125958965X/ref=sr_1_3?ie=UTF8&qid=1434657347&sr=8-3&keywords=joe+pulizzi#
Edit: and to answer your prior question, I have prior experience as a journalist. The work flow aspect is very similar between content marketing and journalism.