#3,057 in Cookbooks, food & wine books
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Reddit mentions of Why Humans Like Junk Food: The Inside Story on Why You Like Your Favorite Foods, the Cuisine Secrets of Top Chefs, and How to Improve Your Own Cooking Without a Recipe!
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Reddit mentions: 2
We found 2 Reddit mentions of Why Humans Like Junk Food: The Inside Story on Why You Like Your Favorite Foods, the Cuisine Secrets of Top Chefs, and How to Improve Your Own Cooking Without a Recipe!. Here are the top ones.
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- Used Book in Good Condition
Features:
Specs:
| Height | 9 Inches |
| Length | 6 Inches |
| Number of items | 1 |
| Weight | 1.00971715996 Pounds |
| Width | 0.78 Inches |
It's not the calories it the lack of exercise.
Edit: Actually it is brain chemistry/instinct.
Ethics aside, it's an interesting question. There's a great book that covers this topic called "Why Humans Like Junk Food" written by a food scientist.
It covers a variety of junk food e.g. corn chips, pizza, and non junk food e.g. butter, garlic, artichokes and explains why we enjoy them so much. Taking those concepts and applying them in a NPD context would surely help in creating addictive products. For a sweet item, sucrose seems to be top dog, at least according to this book.
However, as unethical as these practices are, it's clear to see that existing, successful products on the market are engineered specifically to be addictive. I mean even Pringles jingle is "once you pop, you can't stop."
Where is the line drawn between using food science to make a sensorially desirable product vs. one that is made to be addictive?