Reddit mentions of Purpose: The Starting Point of Great Companies

Articles from reputable sources are a decent source of knowledge, but some quality business books will get you an infinitely better understanding of concepts. Here is my personal business book list if you want to get a "universal generalist" understanding of business:

• Business Creation - The Lean Start-up
  
• Value Creation - How to Make Millions With Your Ideas
  
• Marketing - Getting Everything You Can Out Of Everything You Got / All Marketers Are Liars
  
• Sales - Pitch Anything
  
• Value Delivery - Indispensable
  
• Accounting/Finances - Financial Intelligence / Accounting Made Simple
  
• Understanding the Human Mind - Making Sense of Behavior
  
• Productivity - Getting Things Done
  
• Problem Solving - The 80/20 Principle
  
• Decision Making - Smart Choices: A Practical Guide to Making Better Decisions
  
• Negotiation - 3-D Negotiation
  
• Management - Growing Great Employees
  
• Project Management - Making Things Happen
  
• Statistics - Marketing Metrics
  
• Corporate Knowledge - The Effective Executive
  
• Corporate Strategy - Purpose: The Starting Point of Great Companies
  
• Creativity - The Creative Habit
  
• Personal Finance - Your Money or Your Life
  
  I am graduating with a Bachelor of Commerce Honors degree in May and I can easily say that one of these books (average price ~25$) has significantly more content than most individual classes I have taken (~600$). However, keep in mind that business knowledge and business acumen are two entirely different things. Knowledge is easily obtainable through books like these, and acumen is the result of applied experience with decision making. In short, it is one thing to be book smart, but it is another to get out there and actually apply it. No one can give you that in the form of an article or book - you have to do that yourself.
  
  edit: added links to amazon

Say no more, fam.

You don't need a degree to run a business. Having your own business allows you to experiment with these books first hand instead of taking some professor's word for it. Professor's usually just read what the book says. If they were actually good at running a business they'd probably be doing that.

• Business Creation - The Lean Start-up
  
  
  
• Value Creation - How to Make Millions With Your Ideas
  
  
  
• Marketing - Getting Everything You Can Out Of Everything You Got / All Marketers Are Liars
  
  
  
• Sales - Pitch Anything
  
  
  
• Value Delivery - Indispensable
  
  
  
• Accounting/Finances - Financial Intelligence / Accounting Made Simple
  
• Understanding the Human Mind - Making Sense of Behavior
  
  
  
• Productivity - Getting Things Done
  
  
  
• Problem Solving - The 80/20 Principle
  
  
  
• Decision Making - Smart Choices: A Practical Guide to Making Better Decisions
  
  
  
• Negotiation - 3-D Negotiation
  
  
  
• Management - Growing Great Employees
  
  
  
• Project Management - Making Things Happen
  
  
  
• Statistics - Marketing Metrics
  
  
  
• Corporate Knowledge - The Effective Executive
  
  
  
• Corporate Strategy - Purpose: The Starting Point of Great Companies
  
  
  
• Creativity - The Creative Habit
  
  
  
• Personal Finance - Your Money or Your Life