#6 in Public relations books
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Reddit mentions of A Complaint Is a Gift: Using Customer Feedback as a Strategic Tool
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Reddit mentions: 1
We found 1 Reddit mentions of A Complaint Is a Gift: Using Customer Feedback as a Strategic Tool. Here are the top ones.
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Features:
Specs:
Color | Blue |
Height | 9 Inches |
Length | 6 Inches |
Number of items | 1 |
Release date | August 2008 |
Weight | 0.00220462262 Pounds |
Width | 0.8 Inches |
I like to give people a chance to earn my business back. "A complaint is a gift" in the business world. A business owner that sees people who complain about their service as "a child" that they don't want to do business with is leaving money on the table all the time. most of the time those people complaining have money and want to spend it. The job of a business owner is to figure out how to turn that complaint into revenue. Which they can usually do every time if they try. Customers that walk away and never come back without telling you what it takes to earn their business is a business owners worst nightmare. People that take the time to complain, and voice their opinion and give you a chance to make money off them again, are your best customers.
If you feel differently, you are entitled to your opinion. but I suggest if you own a business you read this book. I have been using this philosophy in my business for 3 years now. I feel it has improved my customer service a lot. and I really value this philosophy. So I give others the opportunity to earn my business back when I am not happy. If they do not treat that as a gift. I will find a partner that does.
http://www.amazon.com/Complaint-Is-Gift-Recovering-Customer/dp/1576755827/ref=sr_1_2?ie=UTF8&qid=1368742689&sr=8-2&keywords=a+complaint+is+a+gift