Reddit mentions of A Practical Guide to Indie Game Marketing

I'm not someone who knows a lot about marketing. Honestly, just like you, I worry excessively about that.

Marketing is one hell of a beast and it's intimidating, it's time-consuming and to see some projects who has objectively less content, less quality soar higher than the project you're working on can be soul-crushing.

Look, I've barely started reading a dedicated marketing book for indie games. I'm not going to do any publicity or anything - I just think it might be interesting in your particular case. Here's the link on amazon.com. As I've stated, I'm only at the beginning, but I realize I didn't even have the basics of marketing and this book is giving them to me. Might be worth a shot!