Reddit mentions of Invisible Women

It's not. "Man" is not a gender neutral term. It's a gender default. Insisting that "man" is a gender neutral term that can be used as a stand-in for any gender is like insisting that "red" is a color neutral term and that it can be used as a stand-in for any color. Is that dumb? Yes, obviously it is.

"Every man" as redundancy for "every person" is exactly the kind of shit that makes it harder for people who, you know, aren't men to be taken seriously by society. Because "man" is just the default. Everyone is just assumed to be a man, unless context forbids that it be a man, like if the person is a nurse or whatever.

This gender defaulting is just fucking stupid. Relevant book about this issue

I'm of the opinion that the only thing that works with these big companies is to address the bottom line. i.e. women are 52% of the population and ignoring them has a detrimental effect on profits, especially given women actually earn and spend money these days. So, to give examples, why should half a company's potential customers buy products that:

Have a health app embedded that forgets that they menstruate or may want to track fertility? (Yes I'm looking at you Apple)

Develop new and improved phones that are too big for women to use efficiently?

Code their booking systems to assume anyone using the title Dr must be male?

Code their systems to assume that any female customer automatically changes name when married?

Code their systems to assume the male at any given address is the head of household?

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Get them to realise this simple point and you open the way to expect women to be included in every step of the process, from design, to implementation to marketing.

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I recommend Caroline Criado-Perez's new book "Invisible-Women-Exposing-World-DesignedMen "for a primer on women and data https://www.amazon.co.uk/Invisible-Women-Exposing-World-Designed/dp/1784741728/ref=sr_1_1?keywords=Caroline+Criado-Perez&qid=1554290907&s=gateway&sr=8-1

Seems like you want to know more about feminism and gender equality. I suggest you read this book called 'Invisible Women'. A very clear and fact driven book about how it's really a man's world.